In one region of New Zealand, Hawke’s Bay, a 2012 study by the consulting firm Page Bloomer Associates specifically sought to understand the existing and potential water demand in the region as well as how this potential demand might evolve with climate change and more intense land use. This information was used to develop demand estimates that would inform the improvements to the regional water system. Future-proofing thus includes forward planning for future development and increased demands on resources (Bloomer and Page 2012, i-vi).